by Matthew Cordasco | Apr 12, 2016 | All
You’ve developed, launched and marketed your mobile app. It’s visible, easy for users to find and generating plenty of buzz. Your install base is getting larger every hour and the app — at least at first glance — is a certifiable success. There’s one...
by Matthew Cordasco | Apr 11, 2016 | All
It only takes one bug to seriously hurt your mobile app’s growth and retention. Mobile users are infamously fickle, and a single bug is often all it takes for users to uninstall your app and replace it with a competitor. Data shows that most apps lose more than 95% of...
by Matthew Cordasco | Apr 6, 2016 | All
After someone installs your app, how long do they remain a user? Data shows that most apps lose 77% of their daily active users within three days of installation, and 95% of all daily active users within 90 days. These statistics certainly look worrying, especially if...
by Matthew Cordasco | Apr 5, 2016 | All
What’s the key difference between a successful mobile app and an unsuccessful one? Ask this question to a developer and you’ll hear about factors like performance and stability. Ask a designer and you’ll hear about user experience. Ask a marketer and you’ll hear about...
by Matthew Cordasco | Apr 4, 2016 | All
Is your website’s mobile performance hurting your retention and revenue? Load speed is one of the most important factors for user satisfaction, with an incredible 47% of web users expecting a website to load in two seconds or less. If your website takes more than...
by Matthew Cordasco | Mar 30, 2016 | All
Is your mobile app ready for a redesign? Mobile app design and usability changes rapidly, with many of 2013 and 2014’s top trends already thoroughly out of date in 2016. Below, we’ve listed five of the most significant mobile design and UX trends of this year to help...
by Matthew Cordasco | Mar 29, 2016 | All
Searching for some awesome mobile APIs to use with your app? From facial recognition tech to amazingly user-friendly payment systems, there are numerous APIs that you can use to improve and enhance your latest application. Below, we’ve listed five of our favorite...
by Matthew Cordasco | Mar 24, 2016 | All
Do you know how users behave when they interact with your mobile app? While it’s easy to limit your focus to your app’s key performance indicators like downloads, revenue and review scores, you can gain a huge amount of insight into the way people use your app with...
by Matthew Cordasco | Mar 23, 2016 | All
Are you in the process of developing a mobile app? If your business depends on mobile traffic, developing an app is a great way to extend your reach and get more traffic from mobile users. Statistics show that consumers overwhelmingly prefer mobile apps over mobile...
by Matthew Cordasco | Mar 22, 2016 | All
Few factors play as big a role in your app’s success as its user interface. From the minimalism of Google to the straightforward design of Facebook, many of the world’s most popular websites and apps succeed not just because they’re useful, but because they have great...